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Yum's Food Adventures
The PEI School Milk Foundation needed to develop an in-class presentation for Grades 1-thru-6 on healthy eating based on Canada's Food Guide. Enter Yums (with his 'Yummy Tummy’), who tries to teach his friend Fussy Pants how to eat healthy. In addition to creating the characters and all presentation materials, we also co-wrote the curriculum for each grade.

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NAMING & BRANDING
ILLUSTRATIONS & ICONS
IN-CLASS CURRICULUM
MARKETING MATERIALS
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